McDonald’s The Big Mac Percent Case Studies

The opportunity that TBWA San Juan gave me with McDonald’s in Puerto Rico to be able to communicate to the public where women’s day in Puerto Rico communicate what would be equal leadership in the workplace. Within a Case Study it was possible to project the reactions of the people, results that impacted the media and it was possible to communicate that we all deserve the same right no matter what gender of sex it is. Very interesting to be part of this project.